Facebook fumbles the ball with real time Super Bowl updates, Users return to Twitter

By:Dalton Walker

In an attempt to get users to live-talk about the Super Bowl on Facebook, they debuted a play-by-play update and fan chat feature. However nearly an hour into the game, the live updates were either coming in late, or not at all. While Facebook had an interesting interface, the live-updates were not-so-live, which led to many fans to Twitter to live-tweet about the game instead.

Facebook claimed the delay during the first half was due to overwhelming traffic and activity, but to keep fans interested, they should have been prepared for such.

http://marketingland.com/facebooks-sports-stadium-is-no-threat-yet-to-twitters-live-event-dominance-163160

 

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