This articles entails how ESPN will now display coverage of the Women’s World Cup in Canada for the first time ever. It now allows people in Canada to view a popular sport which was not available to them before. The coverage will be conducted by well known broadcasters and analysts such as Julie Foudy and Bob Holtzman. The article contains other numerous outlets such as espnW.com and fivethirtyeight.com where the game will either be streamed or provide analysis or highlights. The article goes on highlighting features in magazines as well as an upcoming documentary on star players. I chose this article because I believe this is huge for the sport of soccer and will create even greater popularity and exposure for this sport.